SEO Search Console Dashboard
Translate your Search Console Data into easy-to-use, informative visuals, helping your business understand Search Performance without deep technical expertise. Drive strategic decisions efficiently.
Dashboard Breakdown: Insightful Search Console Data
Navigate SEO performance with dedicated tabs for Overview, Brand & Generic and Keyword Analysis.
1. Overview: Core Search Performance KPIs
A foundational view for quick leadership analysis. This section features Key Performance Indicators (KPIs) for Countries, Unique Keywords, Impressions, Clicks, CTR, and Average Position.
A flexible Trendline allows you to select any metric to trend over time, comparing it directly to the previous period's performance. This immediately highlights growth or decline in your organic search visibility, helping you pinpoint the timing and affected metrics.
- Searches by Device and Country show where your organic traffic originates.
- Top 5, Top 10, and Top 30 Keywords with Position Over Time reveal your strongest performers and optimization opportunities.
2. Branded vs. Generic Search Analysis
Understand the split between branded and generic search traffic with dedicated filtering and comparative analysis. Toggle between Overview, Branded Filters, or Generic Filters to match your analytical needs.
Overview View: A donut chart displays your search split between branded and generic keywords, with a line graph trending the same data across your selected period.
Brand vs. Generic Comparison: Groups keywords between the two categories and provides side-by-side metrics for Impressions, Clicks, CTR, and Average Position. This reveals which category drives more value and where optimization efforts should focus.
3. Keyword Analysis: Tail Strategy Performance
Analyze your keyword strategy across the full spectrum—from high-volume Short Tail keywords to highly specific Long Tail terms. Understand keyword intent distribution and identify gaps in your content strategy.
Visualizations include:
- A bar graph showing impression distribution across Short Tail, Mid Tail, and Long Tail categories.
- A line chart trending impressions by category over your selected period to identify growth or decline.
- A detailed table splitting keywords by tail category with Impressions, Clicks, CTR, and Average Position metrics.
Unlock Actionable Intelligence with AI Insights
This add-on connects directly to the Key Insights & Recommendations section of your dashboard, turning complex data analysis into prioritized, business-ready actions.
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Contextual Diagnostics: Instead of raw data, the AI identifies the root cause—e.g., "The CPA spike is due to poor quality scores in your Mobile Paid Search campaign."
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Predictive Warnings: Alerts you to upcoming issues based on forecasting—e.g., "Expect a $20\%$ revenue dip next month due to historical seasonality unless counter-measures are taken."
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Prioritized Recommendations: Provides specific, prioritized suggestions based on profitability—e.g., "Stop Campaign Y immediately; reallocate budget to Retargeting due to its superior Net Profit."
This add-on requires an active GA4 Core Dashboard subscription to function.